Small growth is valuable

Today we hit 109 subscribers on Substack.

109 isn’t much, is it?  

Umm… yes it is. 

Imagine 109 people telling you they enjoyed something you made IRL.
Imagine just one or two people giving you a compliment IRL? 
It would honestly make my day. 

Celebrate your milestones and achievements. 
Be proud of even the smallest success or growth. 

Don’t dilute that smile my friend. 
Any progress is still progress. 

Today, I’m not here to boast about the subscribers – the number is not the point.

I’m here to tell you why this growth is important.

So we’ve been posting sporadically on Substack for about a year. 
I never really thought much of the platform. 
I was just posting for the sake of it. 

And nothing grew (obviously). 

In the last month or so, I’ve really started to enjoy Substack. 
I read, I engage and I post notes most days.

And guess what?
Behind the scenes, it’s been growing just naturally, organically. 

Why? How? 

Firstly because I am using the platform in a way it’s supposed to be used. 

I engage and enjoy the content. I reply to comments, I post comments. 
And that’s the best way to grow any social media. 
Just be social. Ironic isn’t it? 

Anyway, the other reason it’s growing is because I am consistently posting. 

Every week I upload these Boring Issues. 
And most days I post a note or graphic. 

Simple really. 
You don’t need a huge roadmap to build on social media. 
Just engage, use it and enjoy the journey. 

Like most things worth having, results don’t show up right away. 
They take time. 
And you don’t see it or hear about it. 

No one talks about the weeks where nothing moves because that’s not sexy is it? 

It’s much easier to talk about the final success. 

But what you’re not seeing is the consistency.
The enjoyment of the process and the journey. 
The behind the scenes tiny tasks.

So we’ve got 109 subscribers today. 

And in a month’s time it will have grown. 
And then in another month it will have grown again. 

Just like the goals you’ve set out for yourself, all it takes is a little bit of consistency and time. 

Then before you know it, you’ll have built, grown or created something.  

If you miss a day, it doesn’t matter. 
If you miss a few days, it might. 

That’s consistency. 
It’s not always perfect. 
But you have to show up again and again. 
Because 1% progress is better than 0%

Progress > perfection.

You’ve got this. 

Love, 
Penelope