The Studio Blueprint

Stop freelancing. Start running a studio.

The playbook for the exact process professional studios use to win clients, before the proposal is sent.

Your creative journey starts here.

The foundation of great studios.

The Proposal
★★★★★ (952)
The one document that can close a deal before the client even finishes reading.
The Studio Kit
★★★★★ (877)
Everything a client sees from first meeting to final invoice. Simply personalise and send.
Studio Standard©
★★★★★ (1,000+)
The complete system for serious studios who prioritise satisfied client experience.
Studios-of-one+

Built for Brand, Graphic and Web Designers

  • Proposal to invoice and everything in between

    Join 20k+ self-employed creatives learning how to scale and run their business. Filled with "ah-ha" moments for our readers, After Hours allows you to grow and learn how to run a business that supports vacations, freedom and your creativity.

    Learn After Hours
  • The Standard© for Studios

    Not every freelancer knows how to run a business that allows vacations -- so we made CBOS. The Creative Business OS (CBOS) handles your behind the scenes operations, from daily planning to client process. With step-by-step frameworks and accompanying playbooks for running your business, there's no guessing what's next with CBOS.

    Explore Creative Business OS
  • A peak behind the creative curtain

    Our legacy newsletter with over 30k readers showcases the highs and lows of running a business. With over 100 works, Boring Issues is a no-BS look at the BTS of Boring Studios, while allowing you get to know the founders (Penelope and Eden) more personally.

    Read the last issue
Guiding the Next Generation of Creatives.

59k+ Creatives, Studios and Agencies helped

17 days from idea to launch

Have an idea but don't know how to make it real? This is the playbook to make it happen. With over 3000 copies downloaded, 17 Day Brand will give you a fully-fledged business ready to launch in just 17 days. This playbook is tried and tested and includes everything from naming and creating your own logo to posting on social media and landing clients. Creatives say there's no greater playbook on the market for building a business.

Born Out of Necessity in 2023 by Two Ex-Agency Creatives.

Now freelancers globally use our studio-tested system to run their business.

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