Has AI replaced graphic designers?

Has AI replaced graphic designers?

by Eden Brandenburg

The short answer: no, but also yes. Let me explain

As a designer myself, the thought that AI will completely take away my capacity to work has definitely come across my mind.

But is it all just noise or is this a realistic feeling?

With the advancement of tech, some things becoming redundant.

For example; Image background removal is now a one click job which can be done by anymore, it's no longer a tedious multi-hour process that can only be done by someone with 17 years photoshop experience.

It's taking away the more redundant tasks that designers used to spend hours on. Work that felt like you were doing something but in reality it was probably just 'busy work'.

Beyond the mundane, it's also replacing generic and low-end design. You'll frequently see tech-bro entrepreneurs say that Claude just built them a whole brand and they saved $10,000 on not hiring a creative.

The truth is, they did save $10,000, for now. But in 6 months time when they realise the brand is useless and generic, they'll come crawling back with their tail between their legs looking for a designer who can create something that has never been done before.

Thats where you come in.

The nuance lies in the quality of the work you produce and who specifically you're creating the work for. You can't be a fiiver designer trying to charge $50 to remove the background from a PNG.

Those days are over.

You need to be creating strong design concepts with strategy-forward backing and targeting businesses and brands that care for longevity and not a fast-fashion-shien-brand.

Come to think of it, AI design is like shien of the fashion world. It's cheap and fast but is in the back of your cupboard and forgotten just as quickly as a result of the extremely poor quality.

How you present yourself is just as key for your success,  not how you dress but how your work is presented. Your proposals, contracts, onboarding all need to look like you know what you're doing and that clients can trust your output.

To get studio-ready within 5 minutes, The Studio Standard includes every client facing document you need to confidently and easily work with high-paying clients.

So, my recommendation if you're worried about AI taking your job? Make sure it doesn't. Be genuinely creative. Make things that have never been made before and be human.

The one, main thing setting you apart right now is that you are human.

And humans connect with humans, not robots.

Stay human,
Eden

P.S. It only takes one bad proposal to lose a five-figure client. It only takes one good proposal to land one. Grab the Proposal that lands -- $27

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