★★★★★ 10,000+ Creatives
Boring Branding: Building a brand that is impossible to ignore | 2025
A practical course for creatives who want to build a brand that actually makes sense; visually, verbally, and strategically. No design skills necessary.
Version: 2025
Who’s it for?
This course is for creatives, freelancers, and business owners who are starting from scratch, rebranding, or building brands for clients.
What’s inside?
A branding course that walks you through exactly how to position yourself, speak with confidence, and build a brand people recognise and trust.
What’s included?
8 video chapters (all under 4 minutes) + a worksheet for each chapter to apply what you learn.
Chapter 1: Why Should We Care So Much About Brand? (3:31)
Your brand isn’t optional, it’s your reputation. This intro explains why brand matters more than ever in a noisy online world.
Chapter 2: Brand Strategy: The Backbone Of a Brand (2:04)
Without strategy, your brand is just vibes. Learn how to build a brand that lasts.
Chapter 3: Your Audience: You Can’t Target Everyone (2:14)
Clarity > broad appeal. Define your audience and speak directly to the right people.
Chapter 4: Naming: Creating a Name That Doesn’t Suck (2:20)
Naming shouldn’t make you cry. Use this simple process to pick one that sticks (and doesn’t age poorly).
Chapter 5: Tone & Voice: Sounding Like ‘Someone’ Not ‘Something’ (2:08)
Your brand voice is how people remember you. Let’s make sure it’s doing its job.
Chapter 6: Brand Story: What They Remember When They Forget Your Logo (3:33)
Your logo won’t do the work, your story will. Here's how to make it matter.
Chapter 7: Marketing & Advertising: You Can’t Book Clients if They Don’t Know You Exist (2:30)
Visibility is everything. Learn how to market in a way that fits your brand.
Chapter 8: Brand on a Page: Your Ongoing Reference Summary (N/A)
Pull everything together into one brand reference you can come back to again and again.
What You’ll Need
- Internet access
- A phone or laptop
- Willingness to take action
- No design skills necessary
Bonus features
- Progress tracking
- System dashboard
- Instant access
- Work at your own pace
What Happens After Purchase?
- You’ll receive an email with a link to the full course in Notion.
- If you don’t already have one, create a free Notion account.
- Open the course link and click “Duplicate” (top right corner).
- This copies the entire course; videos, worksheets, and progress tracker, into your own Notion workspace.
- Start anytime and work through the course at your own pace.
- Track your progress and build a brand people won’t forget.
Terms & Conditions
Please read the full terms before purchasing.
This is a digital course and is non-refundable. By purchasing, you agree not to resell, share, or distribute any part of the course.
All course content is protected under copyright by Boring Studios.
Read the full Boring Studios Digital Product Terms and Conditions.
Questions? Contact penelope@boringstudios.com.au
- Once a purchase is made, you can download your frameworks or product from the purchase confirmation page instantly.
- You will also receive an order confirmation email and an additional email containing your purchase within 5 minutes.
- Make sure to check your spam if you can’t see it.
- Once you’ve received the email, open the zip folder and start exploring.
- If you haven’t received your products, email penelope@boringstudios.com.au with your order number and email used for purchase.
You may not resell, copy, distribute, or republish any Boring Studios product, or present the original framework or product as your own system. Modified outputs delivered to your own clients as part of your services are permitted.
Colours and images may vary from the product images shown. Product mock-ups, fonts, stock images, or photography shown in previews are for display purposes only and are not included with your purchase (unless explicitly stated).
Slight variations in layout or content may exist across versions. All examples are fictional. Any resemblance to real people or brands is purely coincidental.
The font “Helvetica” is used in the Canva frameworks and this font is only available to Canva Pro account holders. Alternatively, if you do not wish to use a Canva Pro account, you can use a free Canva account and change the Helvetica font to a free font or licence the font for a small fee.
For branding frameworks or frameworks designed for use in Adobe applications, you may need to download and install additional fonts separately. Font download links are provided within the framework where applicable.
This product does not constitute legal, financial, or professional advice.
Due to the nature of digital products, all sales are final and non-refundable. If within 14 days of purchase you have genuinely attempted to implement the framework, system or workspace, but feel it has not improved your workflow, you may request a refund. Conditions apply in the full terms below.
Read the full Boring Studios Terms of Service.
Questions? penelope@boringstudios.com.au
Simple Terms:
- Use within your business and team.
- Use with clients as part of your services.
- We are not liable for anything that happens when you use this framework.
- For Adobe-based frameworks, additional fonts may need to be downloaded separately.
- Do not sell, recreate, or present this framework as your own product or system.
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One-time payment. No subscriptions, no renewals. Yours forever.
Let customers speak for us
from 204 reviewsI was skeptical about another 'business toolkit' but this is different. Everything from client onboarding to offboarding is covered. I stopped losing things in my inbox.
I've tried building my own processes from scratch three times. CBOS gave me a framework that was ready to use from day one — and flexible enough to actually fit how I work.
🐐
Client Proposal Template
Brand Book
Easy to use, perfect for clients. Def get it!!
I purchased this template to try and win a cool project. In the end the job was offered to me and so instead I used it to present my concepts. A time saver! Also all three concepts were approved. lol. So a 100% success rate. I love how it saves time with copywriting AND design.
Amazing value as always - thank you Eden and Penelope!
I didin't even know I should charge by package and not by hour...lol. Oh well now I know
really can't ask for much more
I've used a heap of other templates before (mainly free) but this one actually had real content inside that I could copy/ adjust. Been following these guys for a while and I now know it was for good reason.
seriously game changing - I know exactly what I'm sending all the people wanting to work with me in my dms
It’s like these templates read my mind. They make me look like a genius to my clients.
I had to submit my portfolio to an agency with very little time. Using this tool allowed me to spend more time collating my best work, so thanks for the gentle push and helping hand. Here is to landing not one, but hopefully two new clients for 2025!
First of all, you guys are incredible!
Thanks again for helping me with the payment issue, so I could get the bundle.
I must say that I jumped straight into work as soon as I got the bundle, and it helped me go so much faster. I could send proposals and start my branding strategies at the same time, and I really needed that.
The templates are clean, easy to use AND to understand thanks to Boring Schools layers. You learn and you apply at the same time, what esle could we ask for?
Thanks again Boring Studios!
