Lessons, worksheets, and tools for building a brand that actually stands out.
brands make businesses
From “meh” to memorable
Build a brand with direction. Learn how to shape it into something people trust, remember, and talk about.
7
Sharp and engaging
lessons
8
Worksheets to apply
your knowledge
200+
5 star
reviews
2,600
Students
helped
"The course so far have given me clarity in my business offerings, and the community provides accountability, motivation and some much needed socialisation for this introverted hermit.
I have already recommended it to a few friends. :)
Kristin
Studio Owner
The course helped me visualise and organise my business idea, and put a plan in place to make it work.
It helped me gain confidence in my ideas and prove to myself that I can succeed.
10/10 recommend!
Josie
Designer
The course has helped me get a template and run, like, some guides for my business, and it's giving me some insight into tips and tricks as well as, like, how I can improve my business practices as a videographer.
I find that the lessons are very insightful and give me almost that confidence to continue my work and keep my clients happy and satisfied at the same time.
Thank you guys for the course, and I really appreciate boring studios.
Thanks, guys.
Daniel
Brand Designer
"I get so many comments from my clients saying how organized I am etc it’s all thanks to you.
Can’t thank you guys enough, I have mega ADHD brain so this is like been game changing for me and I’m not even a brand designer haha" 😆
Gaeez
Studio Owner
If your brand’s a bit meh,
your business probably is too.
Signs your brand is getting lost in the noise
You blend in with everyone else because nothing about your visuals or message stands out to the right clients.
You keep reworking your identity, spending hours tweaking your logo and colors without ever feeling confident.
You’re not attracting the clients you actually want because your brand doesn’t reflect your skills or ambitions.
Your brand feels inconsistent and hard to explain, so people don’t really get what you do or why it matters.
That clarity you’re craving?
it's a skill you can learn
A system that helps you build magnetic brands; for yourself or your clients.
Clarity and confidence, so you stop second-guessing and start standing out.
Tools to build brands that connect, not just look pretty.
A shift from blending in to becoming instantly recognisable.
What you'll walk away with after completing this course
We know branding feels overwhelming
LET US BREAK IT DOWN FOR YOU
Short lessons
7 Lessons for Building a Brand That People Can't Stop Thinking About
With real life examples, clear strategies and a step-by-step framework, you'll be able to build memorable and trustworthy brands like you were born for it.
Practical exercises
8 Worksheets That Turn Messy Ideas Into a Brand That Makes Sense (and Sells)
These actionable worksheets are designed to help you organise your thinking and create brands that build community, trust and conversions (and they're actually fun).
Notion Dashboard
Your Personal Dashboard: Built-in accountability, no pep talks required
No more digging through folders or forgetting what to do next. This dashboard tracks your progress, keeps your resources in one place, and helps you stay focused without the mental overload.
Each Chapter Gets You Closer
to a Brand That Actually Works
Why Should We Care So Much About Brand?
Your brand isn’t optional, it’s your reputation. This intro breaks down why brand matters more than ever in a noisy online world.
Brand Strategy: The Backbone Of a Brand
Without a strategy, your brand is just vibes. Learn how to build a brand that stands the test of time and actually works.
Your Audience: You Can't Target Everyone
Clarity > broad appeal. We’ll help you define your audience so your brand speaks directly to the people who matter.
Naming: Creating a Name That Doesn’t Suck
Naming shouldn’t take 6 months or make you cry. We’ll show you a simple way to land on a name you won’t cringe at later.
Tone & Voice: Sounding Like ‘Someone’ Not ‘Something’
Your voice is how people remember you. This worksheet helps you shape one that’s clear, consistent, and built to last.
Brand Story: What they remember when they forget your logo
They might forget your font and your logo. They won’t forget your story. Here's how to make it matter.
Marketing & Advertising: You can’t book clients if they don’t know you exist
Even the strongest brand won’t grow in the dark. This chapter shows you how to build visibility through marketing that matches your brand.
Brand on a Page: Your Ongoing Reference Summary
You’ve built your brand piece by piece - this checklist pulls it all together. Keep it close and come back to it often, because consistency is what makes your brand stick.
We just wanted a sick day...
But we got a whole lot more
Hello, we are Penelope and Eden, a creative couple from Melbourne, Australia - also known as Boring Studios©
Our story is simple... We were sick of working for other people, having our creativity squished through agency work and our freedom decided by the mood of our boss that day.
Why do we have to ask permission to go to the dentist?
So in April 2023, we quit our 9-5s and created Boring Studios©.
Now our goal is to show as many creatives as possible how they can have full creative freedom of their work and their lives.
Basically Boring Studios© exists because we believe creative brains don't belong in cubicles.
YOU'RE A CREATIVE
BUT Staying focused is HARD
Stuck in your own head
The doubter
You keep reworking your brand identity, second-guessing every decision, and worrying it won’t be good enough. You want clarity and the confidence to launch without hesitation.
Always on, never satisfied
The tired hustler
You’re constantly hustling to build your brand but still feel invisible. You want a strategy that helps you get noticed without burning out.
Ready to start but overwhelmend
The Aspiring Founder
You know you have the skills, but creating a brand from scratch feels too big. You just need a clear roadmap to get moving and build something real.
Community
A place to connect, get feedback and grow together.
Join over 2,500 other creatives in our free community and Club Boring. Ask questions, share wins, and find support from people who actually get it.
How it works
THREE EASY STEPS
Step 1
Pick your starting point
Choose the course that solves your real problem; branding, leads, mindset, or just figuring out where to start.
Step 2
Go at your own pace
Bite-sized lessons and worksheets that won’t fry your brain. No deadlines. Watch wherever, whenever.
Step 3
Apply what you learn
Use what you’ve learned to take action. The tools are ready, you just need to use them.
Storytime
Yipyop, the burnt out freelancer
Yipyop was tired. Tired of chasing clients who disappeared. Tired of working late nights for tiny paychecks. Tired of feeling like he was making no progress, no matter how hard he tried.
But he wasn't going to give up...
Deep down, Yipyop knew he had skills worth paying for. He just needed the right tools and a clear path to turn his freelance hustle into something sustainable.
Yipyops breakthrough
He discovered Boring Studios. With templates that made him look professional, courses that actually taught him what to do, and a community that had his back, everything changed. Yipyop finally felt confident, and in control.
BUILD A BUSINESS YOU'RE PROUD OF
AND SUPPORTS THE LIFE YOU WANT
Lifetime access
$188
USD
USD
Course: Boring Branding: Building a brand that is impossible to ignore
✅ Complete course
✅ 7 short, sharp lessons
✅ Personal Notion Dashboard
✅ 8 easy-to-complete worksheets
✅ Instant lifetime access
✅ 90 day money-back guarentee
$564
$369
USD
USD
All 3 Boring Courses
✅ Thinking Like a Business Owner: The mindset shift required for success
✅ Boring Branding: Building a brand that is impossible to ignore
✅ Clients & Lead Generation: The simple steps to clients and leads
90 day results or refund
no questions asked*
We mean it.
This is designed to be a smart investment for you.
We’ve put everything into making these courses genuinely useful, clear, and transformative.
If you show up, do the work, and use the tools for a full 90 days and you're still not seeing progress -we’ll give you your money back.
These courses were built to be a turning point in your business. If it’s not? No pressure. Just a fair shot at real results. Terms apply.
*There are obviously some questions asked.
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